In the two weeks since it launched, retailers have bought a staggering 17 million copies of Red Dead Redemption 2 off its publisher. And we expect a large proportion of that number to have passed into gamers’ hands.
The numbers released today by Take Two, via gameindustry.biz, show the ‘sold in’ figures, which is industry talk for business to business sales. This is obviously different to actual sales, which occur business to consumer. However, due to the popularity of Red Dead Redemption 2, it’s hard to imagine that many copies would be left gathering dust in a shop’s warehouse. Surely it was mostly game in, game out?
Either way, it is only when we see these sorts of numbers that we start to comprehend just how big the gaming market is. It’s like, ‘little old you playing cowboys on your couch’ is a scenario that is being replicated in another 17 million 999 thousand 999 rooms. And that’s only up until now. Pretty impressive, right?
How about the fact that this western sequel has already out-shipped its precursor? Or that the holder of its rights is already re-forecasting, financially, for the term ahead because it’s done so well? The one thing that’s for certain is there’s a whole lot of profit heading Rockstar’s away. And any other interested party, obviously.
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Games industry Biz
Living life one Batmobile chase at a time. When she’s not writing about video games, she’s writing terrible jokes that even a Christmas cracker would be embarrassed to share.