Sony was the first major force in the gaming world to drop out of E3 2019, shocking many as it was announced. Now EA has also announced that it will not have a presence at E3 2019, but will instead focus on its very own special gaming event off-site.
For the past couple of years EA has had its own pre-E3 presser in the form of EA Play. They typically take place a day or two before the big E3 kick-off and it’s where EA shows off a few new games, makes some new announcements, and drags some idiot celebrity/streamer onto the stage for ten minutes. This year will be a little different though. There will be an entire cave full of streamers. Ew.
The first big thing to note is that EA won’t be putting on any press conference of any kind at this year’s EA Play, as the announcement states on EA’s website:
“We’re skipping the press conference this year and are replacing it with multiple live streams that will air during the first two days of the event, bringing you more of what you’ve told us you want – more gameplay and insights from the teams making the games.”
The post also goes on to explain what will be available for fans who trot down to the event in person:
“Weekends are meant for play, and this year we’ve moved the EA PLAY fanfest to Saturday, June 8 and Sunday, June 9 where players will get hands-on with our games. We’ll also have content creators streaming live from our Creator’s Cave in the Hollywood Palladium providing gameplay content to our players viewing online. EA.com will be the home for all online EA PLAY content. Players can get behind-the-scenes with our games via exclusive gameplay reveals, developer talks and breaking news.”
Is this the beginning of the end for E3 as we know it? Maybe. Maybe not. Personally, I think the reason Sony and EA have pulled out is because they just don’t have enough content to fill out a two-hour press conference. This is kind of expected, really, as we’re heading towards the next-generation, nobody wants to be showing their hand too early.