Starbreeze and Koch Media made a surprise announcement today by revealing that Payday 3 will be releasing on PC and consoles in 2023 in partnership with Koch Media.
Starbreeze and Koch Media have announced today that the two companies are forming a partnership for the development and distribution of Payday 3, the third instalment in the first-person co-op heist series.
The announcement came by way of Starbreeze’s official website with a short blog post announcing both Payday 3 and the partnership with Koch Media. There’s no trailer, mind you, nor are there any screenshots – the game is not far into production, having begun only this year. As such, the game’s release date is slated for sometime in 2023 for consoles and PC, with post-launch content being planned for long after the game’s release.
“We are excited to announce this exclusive long-term PAYDAY 3 co-publishing deal with Koch Media who shares our passion for the PAYDAY franchise and the “Games as a service” model. In addition to securing the continued development, this deal secures global publishing of PAYDAY 3 as well as the marketing efforts through the entire game life cycle. We now have a strong foundation for a successful launch of PAYDAY 3”, said Tobias Sjögren, Acting CEO of Starbreeze.
“We are delighted to welcome Starbreeze as a new partner for our global publishing business. PAYDAY 3 is shaping up to be an incredible game. Based on what we’ve seen already, PAYDAY 3 is going to take the franchise to new heights and will delight PAYDAY fans as well as new audiences alike with innovative multiplayer gameplay”, said Klemens Kundratitz, CEO, Koch Media Group.
While Koch Media will be handling the marketing and distribution of the game, Starbreeze is keen to stress that it still owns the Payday intellectual property. This means that, ultimately, what goes into the game and what doesn’t will lie with Starbreeze, not with the marketing teams at Koch Media. Good to know, I guess?
As Payday 3 is still a couple of years away, expect some quiet periods with little to no information on the game; as noted by Starbreeze’s Acting CEO, Tobias Sjögren, games the marketing around games these days is a lot shorter and tends to be just a few months before the game’s release date.