With just four weeks until launch, some eagle eyed shoppers have started to spot the PlayStation 5’s controller on the shop floor. But so far they’ve all been locked behind the glass, away from restless digits. So, I guess we’ll have to make do with pressing our faces against the cases until someone comes along with the key.
This is hardly surprising considering the recent news that accessories would be available in some countries before the console. Because that means Sony has a far better supply chain when it comes to the peripherals than when it comes to the main thing itself. But it is still a little premature for shop staff to be filling up their cabinets with these items. After all, I’m sure they’ve got other things they can actually take money for over the next three weeks. But I guess they want to help create a buzz.
Which, after Sony’s long drawn out process, is something that needs all the help it can get.
It could also be seen as another marketing tactic by the company, who might not have the money to spend on or units to send out in order to counter the Xbox’s current dominance in the media but can exert an influence on retailers to give their product a little boost. Granted, it’s a very small move in the grand scheme of things. But it was enough to get me to write this article, wasn’t it?
If you’re interested in the geography of it all, the item in question was seen at a Walmart. And proof can be seen in the Tweet below. I’m sure it won’t be the only example, though, so keep your eyes peeled PlayStation Attenboroughs!
Ps5 controllers spotted on Walmart 👀 pic.twitter.com/OiPdSXgLyH
— Destruct (@Destruct___) October 19, 2020